How to Build a Professional Website

Published by Justin on November 5, 2021
Last Updated: July 7, 2022 | Reading Time: 3 minutes

Building a website on the service level seems pretty simple, just design a website and publish it. Behind the color schemes and fancy pages lie tons of optimizations, plugins, and configurations that help a business rise to the top rankings online.

There are many places for you to create your website. However, not all services offer the same quality and quantity of tools that help boost your online rankings. For this reason, I have put together a list of resources that will be simply perfect if you want to create professional websites that rank well in Google.

Google SiteKit

The Google SiteKit system allows users to create a page for themselves in the search results without having to be ranked first by Google. It is important, however, to have good content within the site so it does not violate Google’s guidelines.

Google Analytics

Google Analytics helps us monitor and analyze our website’s traffic, helping us work on the consistency and target market of our site. It gives a whole new perspective to how we view our online business and what drives its success.

Google Search Console

The search console may seem like an unnecessary service, but it's essential to have if you are looking for an advance in web traffic. It uses Google tools to check out your site and gives suggestions on how to improve your website’s usability based on the audience that visits your page.

XML Submission

For those who already have a website, this is one of the most important services that should be included in your list. The XML Sitemap helps search engines like Google and Bing index your site more efficiently.

Google Markup Helper

This tool is designed to assist users in adding structured data on their page to help boost the SEO rankings of pages or posts you create online. It assists users in getting your higher page rank by adding markup code for your website.

Google MyBusiness

If you own a business, this is the best tool to use when creating a virtual online presence of your company. It allows users to list their companies in local search engines that are driven by Google data. This service makes it easy for customers to find your business.

Google Workspace

If you want a workspace that will help boost your productivity and creativity, this is the perfect tool you need for it. It allows users to access files online in their platform without having to download them on their computer or laptop. You can also add other applications such as Gmail and Calendar among others if you like.


Building a website that is visible to search engines like Google can be a tough battle. However, with the help of these tools and services, you can build your online presence with ease. Being visible in search engines can increase your online traffic and business.

These tools and services are absolutely essential if you want to build a professional website that will rank well in Google and other search engines. This is not the only list of optimal services, but I recommend this list because it has been tried and tested by thousands of users worldwide. If you are looking for tools that will help you build your website with an easy to use system, this list is the best place to start.

If you're looking to build a professionally optimized website, contact Gold Penguin today!

Written by Justin
Justin is the founder of Gold Penguin, a web design and marketing agency that helps businesses achieve their online goals. Justin has a passion for web design and marketing, and he loves working with clients to help them grow their businesses.


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