Best Platforms to Hire Virtual Assistants in Latin America (2026 Compared)

Every platform in the LATAM VA space claims top 1% talent, same time zones, and costs that will make your jaw drop. Some don't even tell you what they charge until you sit through a sales call. We compared 8 of them so you know exactly what you're walking into before you spend a dollar.

Mark Goutaco

Updated April 10, 2026

Reading Time: 10 minutes

If you're looking for a virtual assistant, Latin America should be at the top of your list. Same time zones as the US, strong English skills, lower costs, and a work culture that aligns with American business expectations.

The Philippines used to be the default VA hire. That's changed fast.

But the number of platforms claiming to connect you with "top 1% LATAM talent" has exploded. Some are full-service agencies.

Some are self-service marketplaces. Some charge a percentage of salary. And a few don't tell you what they charge until you sit through a sales call.

I compared the major options for hiring virtual assistants from Latin America, covering admin support, executive assistants, and customer service. Here's what I found.

What I Looked At

I focused on platforms that specialize in LATAM virtual assistants or have a strong enough LATAM presence to matter.

For each one, I checked pricing, vetting quality, VA specialization, replacement guarantees, and customer reviews.

The 8 Best Platforms for Hiring LATAM Virtual Assistants

1. Virtual Latinos

Best for: Companies that want a fully managed VA experience with no hiring headaches

Virtual Latinos is the most established name in the LATAM virtual assistant space. They've been around since 2018, made the Inc. 5000 list at #80 in 2023, and they do one thing only. Virtual assistants. No developers, no designers, no project managers. Just VAs.

The catch? You don't hire the assistant directly. Your contract is with their parent company (Bloominari LLC), and the VA works through them. That's great if you want hands-off hiring. Less great if you want full control.

Pricing: Starts at $1,600/month for a full-time general VA. Specialized roles (executive assistants, marketing VAs) run $3,000 to $4,400/month. All-inclusive pricing with no setup or recruitment fees.

Pros:

  • Deep VA specialization with bilingual (English/Spanish) talent
  • All-inclusive monthly pricing with no surprise fees
  • US-based certifications and training for assistants
  • Inc. 5000 recognized company

Cons:

  • You don't hire the VA directly. They're contracted through the agency.
  • VA-only platform, so no room to grow into other roles
  • Limited third-party reviews on Trustpilot or Clutch

2. HireTalent

Best for: Founders who want to find and hire a VA themselves without paying agency fees

HireTalent.lat takes a different approach than most platforms here. It's a self-service marketplace where you search, filter, and message pre-screened LATAM talent directly.

No recruiter in the middle. No percentage of salary. You post a job or browse profiles, run your own interviews, and negotiate compensation directly.

Candidates with purple "vetted" badges have been verified by previous employers, which adds real credibility beyond a skills test. You can also create custom trial tasks before committing.

This model works especially well for founders who don't want to pay $1,600+/month through an agency when the VA themselves might only cost $800 to $1,200.

Pricing: $48 for a single job post, or $88/month for full platform access including talent search and direct messaging. No placement fees, no percentage of salary.

Pros:

  • No agency markup. You negotiate directly with the VA.
  • Custom trial tasks let you evaluate candidates before hiring
  • Employer-verified talent profiles
  • By far the most affordable platform fee on this list

Cons:

  • You handle screening and interviews yourself
  • Newer platform, so the talent pool is still growing
  • No payroll or EOR services built in

3. Valatam

Best for: Small to mid-size businesses that want dedicated VAs from South America with account manager support

Valatam has built a solid reputation for virtual assistants from Venezuela, Colombia, Peru, and Argentina. Not as expensive as a premium agency, but not self-service either.

You get a dedicated VA plus an account manager and HR support included in the monthly rate.

Their one-week money-back guarantee is a nice touch, and there are no long-term contracts. Just 30 days notice to stop or swap a team member.

Pricing: General VAs start at $2,000/month full-time (about $11/hour). Senior VAs from $2,450/month. Specialists from $3,500/month. No setup fees.

Pros:

  • Account manager and HR support included
  • One-week money-back guarantee
  • No long-term contracts
  • Performance tracking software included

Cons:

  • Pricing is higher than some competitors for general VA roles
  • Smaller geographic focus (mainly 4 countries)
  • Less brand recognition than Virtual Latinos

4. Near

Best for: Mid-market companies that want full-service recruiting with a strong track record

Near runs the biggest content operation in the LATAM hiring space. You've probably seen their blog posts everywhere. But beyond the marketing, they've built a strong recruiting service. Curated video shortlists in 3 to 5 days, most roles closed within 3 weeks, and a 4.9/5 on G2 with 100+ reviews.

Near isn't VA-specific, though. They hire across dozens of roles. So while they can find you a great VA, this isn't their singular focus the way it is for Virtual Latinos.

Pricing: One-time placement fee (around 30% of yearly salary) for direct hires, or a monthly staffing fee where Near handles payroll and compliance.

Pros:

  • 180-day replacement guarantee
  • Strongest review base in the LATAM hiring space
  • End-to-end service including payroll and compliance
  • Fast turnaround with curated shortlist in 3 to 5 days

Cons:

  • 30% of yearly salary is expensive for VA-level roles
  • Not VA-specialized. VAs are one of many role types they fill.
  • Sales-driven process with lots of follow-ups

5. South

Best for: Companies that want transparent monthly pricing and a "free to interview" model

South (hireinsouth.com) has carved out a nice spot in the LATAM hiring market. Interviewing candidates is free. You only pay once you decide to hire. And they advertise VA placements starting at $1,500/month, which is competitive.

They also publish some of the best salary benchmark data for LATAM roles, worth checking out even if you don't end up using them.

Pricing: Starts at $1,500/month for full-time VAs. Also offers a one-time headhunting fee with a 120-day replacement guarantee. No cancellation fees or minimum commitments.

Pros:

  • Free to interview before committing
  • 120-day replacement guarantee on headhunting placements
  • Competitive starting price for full-time VAs
  • Excellent salary data and content resources

Cons:

  • Full pricing details require a sales conversation
  • Less third-party review data compared to Near
  • Better as a talent provider than a pure EOR solution

6. Wing Assistant

Best for: Budget-conscious founders who want a managed VA starting under $1,000/month

Wing is one of the more affordable managed VA services out there. Part-time plans start at $499/month, and full-time entry-level VAs come in around $899/month. Significantly cheaper than most LATAM-specific agencies.

The tradeoff? Wing sources talent globally, not exclusively from Latin America. So you might get a LATAM VA, or you might get someone from Southeast Asia or Africa. If time zone alignment matters to you, specify that upfront.

Pricing: Part-time plans from $499/month. Full-time entry-level from $899/month. Expert-level executive assistants up to $3,000/month. Month-to-month billing.

Pros:

  • Most affordable managed VA service on this list
  • Free CSM, training, and proprietary WorkSpace app included
  • Flexible month-to-month plans
  • Multiple experience tiers to match your budget

Cons:

  • Not LATAM-specific. Global talent pool means less regional focus.
  • Unused hours don't roll over
  • Communication happens through their WorkSpace app, not directly
  • Less control over who you're matched with

7. There Is Talent

Best for: US companies that want Colombia-based VAs with strong cultural alignment

There Is Talent is a boutique agency based primarily in Colombia. They focus on virtual assistants, phone agents, and specialized remote workers. Their pitch is a personalized matching process, meaning they take time to understand your business before suggesting candidates.

They claim up to 70% cost savings compared to US hires. But the discovery call model means you can't compare pricing without getting on a call first.

Pricing: Custom pricing based on role and hours. A discovery call is required for specifics. Full-time and part-time options available.

Pros:

  • Strong understanding of US business culture
  • Personalized matching process
  • Full-time and part-time flexibility
  • Colombia-focused with a deep local talent network

Cons:

  • No public pricing. Discovery call required.
  • Smaller operation with less scale than major competitors
  • Limited online reviews compared to bigger platforms

8. Somewhere

Best for: Companies open to hiring VAs across LATAM and the Philippines

Somewhere (formerly Support Shepherd) is a headhunter-style agency that sources from both Latin America and the Philippines. They've completed thousands of placements for 4,000+ clients since 2020. That's serious volume.

But virtual assistants are just one of their many role categories. If you're open to talent from multiple regions, Somewhere gives you a wider net.

Pricing: $500 deposit to begin, then a one-time fee of 25 to 35% of year-one salary upon hire.

Pros:

  • Multi-region talent pool (LATAM + Philippines)
  • 6-month replacement guarantee
  • Large placement volume shows operational maturity
  • Strong cost savings on entry-level VA roles

Cons:

  • Percentage-based fee gets expensive on higher-salary roles
  • Not LATAM-specialized, so less regional depth
  • No payroll or EOR services after placement
  • Some reviews cite communication gaps during the search

Quick Comparison

PlatformVA FocusPricing ModelStarting PriceGuaranteeYou Hire Directly?
Virtual LatinosVA-onlyMonthly managed fee$1,600/moReplacement includedNo (agency contract)
HireTalentAll roles including VAsPlatform subscription$48 to $88/moN/A (direct hire)Yes
ValatamVA-focusedMonthly managed fee$2,000/mo1-week money-backNo (agency contract)
NearAll roles including VAs30% salary or monthly fee~30% of yearly salary180 daysDepends on model
SouthAll roles including VAsMonthly fee or headhunting$1,500/mo120 daysDepends on model
Wing AssistantVA-focused (global)Monthly managed fee$499/moReplacement includedNo (managed service)
There Is TalentVAs and phone agentsCustom pricingContact for quoteVariesNo (agency model)
SomewhereAll roles including VAs25 to 35% of salary$500 deposit + %6 monthsYes

Agency vs. Self-Service: Which Model Is Right for You?

This is the real decision you need to make before picking a platform.

Agency model (Virtual Latinos, Valatam, Wing, There Is Talent) means someone else finds, vets, and manages the VA for you. Monthly fees typically run $1,500 to $4,400 depending on role and seniority. Good if you're busy or don't enjoy interviewing.

Self-service model (HireTalent.lat) means you do the work yourself. Browse profiles, run interviews, negotiate pay. But you're paying $48 to $88/month instead of $1,600+. And you're paying the VA directly, so there's no agency margin inflating their compensation. Better path for hands-on founders.

Headhunter model (Near, South, Somewhere) sits in between. They find candidates, you interview them, and you pay a one-time fee or percentage. After that, the VA works for you directly.

Final Thoughts

For pure VA hiring in Latin America, here's how I'd break it down.

If you want a fully managed, hands-off experience and don't mind paying for it, Virtual Latinos is the category leader. They only do VAs, and they've been doing it since 2018. Valatam is a strong second choice with slightly broader South American coverage.

If you want to skip the agency fees and hire a VA directly, HireTalent.lat is the obvious pick. For less than the cost of a single month with any agency on this list, you get full platform access and direct communication with pre-screened candidates.

The savings add up fast, especially if you're hiring multiple VAs.

If you want someone to find candidates for you but prefer to hire them directly afterward, South offers the best value with VAs starting at $1,500/month and a free interview model. Near is the premium option with the strongest track record and longest guarantee.

And if budget is your biggest constraint, Wing Assistant gets you a managed VA for under $500/month part-time. Just know you might not get a LATAM-based assistant unless you specify.

Costs are still a fraction of US rates, English proficiency keeps improving, and the time zone advantage over the Philippines is real. Pick the model that fits how you like to hire, and get moving.

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Written by Mark Goutaco

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