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Send Contact Forms to MailChimp Using Breakdance Builder

You can easily use Breakdance to send your contact forms to your MailChimp account which is useful if you want to automate your marketing & lead flow.
Updated December 28, 2022

Building an email list is one of the best ways of capturing an audience. Whether it be from a website, YouTube channel, or manually collecting emails – email lists are the only way to ensure you always have an audience. Site traffic tanks? Still have your list. Channel gets suspended? You still got your list! When building a website you should focus on converting readers into newsletter subscribers. If you're building a site with Breakdance, not only is it easy to capture emails – it's even easier to send them to MailChimp.

MailChimp is a service used to send out emails to subscribers. MailChimp provides templates & tools for creating professional-looking emails and gives you the control to send them. You can easily use Breakdance to send your contact forms to your MailChimp account. Over the next few minutes we'll show you how.

Create a MailChimp Account

If you don't already have a MailChimp account, the first step is to create one.

MailChimp registration page

On the next page, you'll need to enter some more information about your business. This includes your business name, website, address, and time zone. Once you've entered all the required information, click on the "Save & Continue" button. You'll then be asked to confirm your account via email. Once you do this, your account will be activated.

Set up your Breakdance Contact Form

In Breakdance, create a new page and add a form builder. Scroll down to Actions and select MailChimp as one of the actions after submission. Once you've done this, we'll leave it alone for a few until we get our custom API key.

Find MailChimp API Key

If you want to integrate Breakdance with your MailChimp account, you'll need to generate an API key. An API key is a long string of characters that gives Breakdance the ability to access your MailChimp account and data.

To get your API key, generate it in the API keys section of your MailChimp account. Create a new key and keep it somewhere secure. Don't share this key with anyone!

Setup Breakdance + MailChimp Integration

In the form builder, paste your MailChimp API Key into the custom settings of MailChimp integration. After it validates your key, choose an audience (if you haven't created anything new this should be the name of your business).

In field mapping, this is where you'll want to match up the fields from your form with the merge tags in MailChimp. At least one field is required, but the others are up to you. You can add as many or as few as you like as long as it can match to a field in MailChimp.

Test Submission & Validate with MailChimp

Save your Breakdance page and navigate to it live. Fill out the form completely and submit it. Check your MailChimp account to see if the submission went through. If everything is working properly, you should see the new contact in your audience.


Now you can collect email signups in the background while you figure out what you're gonna send your subscribers! Both MailChimp and Breakdance are great. Using them together to build lead lists are a game changer for speeding up your email flow. The sooner you set this up & start capturing emails, the faster you'll be growing your community. Hope this helped! Leave a comment if you have any questions!

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Written by Justin Gluska
Justin is the founder of Gold Penguin, a business technology blog that helps people start, grow, and scale their business using AI. The world is changing and he believes it's best to make use of the new technology that is starting to change the world. If it can help you make more money or save you time, he'll write about it!
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